It is designed specifically to provide online advertisers with greater ability to manage the tracking tags that sit on their web site and make the most of the data those tags deliver.

By replacing all the tracking tags on your web pages with just one, single tag, you benefit from: 

		Day-to-day savings The use of TagMan delivers benefits straight to the bottom line through the ability to properly de-duplicate online sales commissions and the ease with which tags can be added, edited and removed.
		Strategic advantage TagMan puts the data and insight derived from the tags on their sites back into the hands of advertisers and allows them to switch between tag providers such as ad servers, analytics solutions and display networks as they see fit.
		Straightforward implementation The implementation of TagMan is seamless and in no way affects your relationships with existing marketing partners or tag providers. And, once done, you'll never have to go through the pain of tag implementation again.
		New levels of reporting TagMan enables reporting that gives clients and their agency and marketing partners new levels of insight into the effectiveness of campaigns and user behaviour.
		Best-of-breed tracking TagMan enables clients to track online campaigns at new levels of effectiveness, including complete post-click/view analysis.