Case studies that demonstrate the scale of the problems that tracking tags pose and how TagMan is helping to solve them.

NEW: Just one second delay in page-load can cause 7% loss in customer conversions. Page speed matters. Our study with UK's largest online glasses retailer, Glasses Direct, shows that an increase in page-load time significantly impacts conversion rates, dropping by as much as 7% Find out more
Leading travel company transforms digital marketing strategy TUI Travel's Specialist Holiday Group uses TagMan across all its sites to manage tracking tags better and gain complete path-to-conversion reporting. Find out more
Freedom to Switch through Tag Management Leading UK Department store group Debenhams was eager to replace its legacy web analytics provider HBX with Omniture SiteCatalyst. Find out more
Leading Fashion retailer move to 'best-click' attribution Having battled unsuccessfully to reward credit and sales commissions more fairly across all of its online channels, leading online apparel fashion retailer Boden turned to universal tag management system TagMan. Download PDF
Innovative airline Virgin Atlantic improving ROI  Virgin Atlantic gains more than 40:1 ROI through tag management and deduplication through TagMan. Download PDF
Dedup case study from Worlds Leading Leisure travel group  How TagMan helps travel giant Thomas Cook track the full path-to-conversion and save 25% of its affiliate marketing CPA commissions through deduplication. Download PDF